{"id":1221,"date":"2025-10-17T12:53:52","date_gmt":"2025-10-17T12:53:52","guid":{"rendered":"https:\/\/www.seotechexperts.ae\/blog\/?p=1221"},"modified":"2026-04-18T05:57:26","modified_gmt":"2026-04-18T05:57:26","slug":"page-speed-matters-google-ranking","status":"publish","type":"post","link":"https:\/\/www.seotechexperts.ae\/blog\/page-speed-matters-google-ranking","title":{"rendered":"Why Page Speed in Important to Get Rank on Google"},"content":{"rendered":"\t\t
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When it comes to SEO, keywords, backlinks, and content are the matters of attention of many people. However, page speed is as important. The fact that a site loads slowly will not preserve the good content since the visitor will abandon it. Google has already realized that, page speed matters in search ranking. We will discuss the reasons why page speed is important and how it has a direct impact on the performance of your website<\/a><\/strong>, its ranking in the search engines and experience of your users.<\/p>\n\n\n\n

1. First Impressions Matter<\/h2>\n\n\n\n
\"First<\/figure>\n\n\n\n

A potential customer will generally be introduced to your site as the initial thing. When it takes over a few seconds to load, then the majority of the people are going to simply click off. Research indicates that visitors who are more than half of the total population abandon the site when a page takes longer than 3 seconds to load.<\/p>\n\n\n\n

Why this matters for SEO:
<\/strong>Google desires to provide the users with the best experience. When users continue to abandon your site because of the slow speed, then Google believes that your Webpage is not satisfying as per the expectation. That will reduce your rankings in the long run.<\/p>\n\n\n\n

2. Page Speed Is a Confirmed Ranking Factor<\/h3>\n\n\n\n
\"Page<\/figure>\n\n\n\n

Google has indicated that speed of a webpage is one of the factors of ranking of sites. It began to use desktop page speed in 2010 and mobile speed in 2018 when it introduced the Speed Update.
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This means two things:
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